The Product Hunt
Introducing a new product with a problem-oriented scoping document will make sense for the team that will be in charge to provide solutions. This PRODUCT BRIEF produced aims to shed light on the reasons why it is important to work on this subject, to provide elements of context, and to define the problem to be addressed.
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WHY ARE WE IN FOR ?
The purpose of the PRODUCT BRIEF is to align all stakeholders on the need, delimiting the scope of intervention and framing the process to be implemented. Understanding the context will help to define the problem to be addressed and the objectives to be achieved.
WHO SHOULD USE THIS ?
Facilitators, Marketing Teams, Product Managers, Customer Support/Service Teams, Sales Teams, User Experience (UX) Designers, Customer Success Teams, Business Analysts, Content Creators, Market Researchers, Brand Managers, Customer Insights Teams, Innovation Teams, E-commerce Teams, CRM (Customer Relationship Management) Teams, Business Development Teams, Quality Assurance/Testing Teams, Leadership and Executives, Cross-functional Teams.
HOW DO WE RUN IT ?
This workshop is designed to be driven in 30 to 60 minutes following the instructions :
A - CONTEXT & PROBLEM
Explain in a few words the context in which the product will respond,
What major problems/opportunities does this product address and what are the opportunities?
Express the purpose of the product to be designed.
B - USER & IMPACT
Which targets and which primary users of the product do you identify?
What are the first assumptions to help users?
What impacts and performance indicators do you imagine?
C - IMPLEMENTATION
What functional scope has already been identified?
Which stakeholders will be mobilized on the product development?
What technical/structural prerequisites have already been identified?
EXPERIMENT THE R SPRINT DIFFERENCE
We have crafted those boards with a lot of care and instructions will help you succeed in no time at your workshop, remote or not.
WHAT COULD YOU EXPECT FROM THIS TEMPLATE ?
On the shelf activities to feed your workshops,
White label template with your own logo area,
A4/A3 ratio format to print your template for offline workshop,
World class curated activities to fuel your practice,
Customisable with other R SPRINT activity,
7 days satisfied or reimbursed policies on our store.
Take the time to read the instructions carefully and enjoy your facilitation.
This template was created by RSPRINT for MIRO.
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