Persona Empathy Map & Canvas
Check out my Persona template as well as the Persona Empathy Map inspired by the classic Canvas theme, with a little flowerly touch from "Bridgerton".
Crafting a persona is like drawing a detailed map of your ideal customer’s world. It’s about understanding who they are, what they need, and why they might love your product or getting to the core of its problem. A persona brings data to life, transforming numbers and trends into a relatable character that represents your audience.
Now, imagine pairing this persona with an empathy map. It’s like giving your team a pair of glasses to see the world through your customer’s eyes 👓. The empathy map delves into what the persona hears, sees, thinks, and feels This powerful combo ensures every decision you make is not just data-driven, but also heart-driven, aligning perfectly with the human experience at the core of your brand.
Together, they’re a dynamic duo that guides your team to create products, services, and messages that resonate deeply, fostering a genuine connection that goes beyond the surface. It’s not just useful; it’s a game-changer for customer-centric innovation!
Get started with this template right now.
Cynefin Framework Template
Works best for:
Leadership, Decision Making, Prioritization
Companies face a range of complex problems. At times, these problems leave the decision makers unsure where to even begin or what questions to ask. The Cynefin Framework, developed by Dave Snowden at IBM in 1999, can help you navigate those problems and find the appropriate response. Many organizations use this powerful, flexible framework to aid them during product development, marketing plans, and organizational strategy, or when faced with a crisis. This template is also ideal for training new hires on how to react to such an event.
Working Backwards Template
Works best for:
Desk Research, Strategic Planning, Product Management
Find out how to use the Working Backwards template to plan, structure, and execute the launch of a new product. Using the template, you’ll figure out if the product is worth launching in the first place.
Product Monetization Canvas
Works best for:
Product Management, Planning
The Product Monetization Canvas template assists product managers in developing effective monetization strategies. By mapping out revenue streams, pricing models, and value propositions, this template helps align product features with revenue generation opportunities. With sections for analyzing market demand and competitive pricing, it enables teams to optimize monetization strategies and maximize profitability. This template serves as a strategic guide for identifying and capitalizing on revenue opportunities throughout the product lifecycle.
BCG Matrix Template
Works best for:
Strategic Planning
Use the BCG matrix template to make informed and strategic decisions about growth opportunities for your business. Assign your portfolio of products to different areas within the matrix (cash cows, dogs, question marks, stars) to prioritize where you should invest your time and money to see the best results.
Inspired: Creating Products Customers Love
Works best for:
Product Management, Planning
Inspired: Creating Products Customers Love template guides product managers in developing innovative and customer-centric products. By emphasizing empathy, ideation, and validation, this template fosters a deep understanding of customer needs and preferences. With sections for brainstorming ideas, defining features, and validating concepts, it facilitates the creation of compelling products that resonate with target audiences. This template serves as a roadmap for delivering exceptional customer experiences and driving product success.
Lean Canvas Template
Works best for:
Agile Methodology, Strategic Planning, Agile Workflows
Business opportunities can get dense, cumbersome, and complex, and evaluating them can be a real challenge. Let a lean canvas streamline things and break down your business idea for you and your team. A great tool or entrepreneurs and emerging businesses, this one-page business model gives you an easy, high-level view of your idea — so you can stay focused on overall strategy, identify potential threats and opportunities, and brainstorm the various factors at play in determining your potential profitability in an industry.