Market analysis templates
Miro's market analysis templates help you assess strategies and uncover opportunities effortlessly. Visualize data, identify trends, and drive smarter decisions.
Marketing Funnel Template
Works best for:
Marketing, Strategy and Planning
The Marketing Funnel Template is a powerful tool for businesses and marketers to understand and capture the complexities of the customer journey. From the initial awareness stage to loyalty, this template helps visualize each step of the process, making it easier to formulate strategies and allocate resources. One of its most significant benefits is the ability to visualize marketing efforts, ensuring they align with each phase of the customer journey. This results in more targeted initiatives, better resource utilization, and, ultimately, improved conversion rates. The template is an invaluable asset that helps businesses stay organized and focused on their marketing goals.
Marketing Proposal Presentation Template
Works best for:
Presentations, Marketing
The Marketing Proposal Template is a simple outline you can use to quickly and easily structure your next bid for a project.
Competitive Analysis Template
Works best for:
Marketing, Decision Making
Developing a great product starts with knowing the lay of the land (meaning who you’re up against) and answering a few questions: Who are your competitors? How does your product or service compare? What makes you stand out? A competitive analysis will help find the answers, which can ultimately shape your product, value prop, marketing, and sales strategies. It’s a great exercise when a big business event is about to occur — like a new product release or strategic planning session.
Market Segmentation Matrix Template
Works best for:
Marketing, Strategic Planning, Product Management
Successful, compelling marketing begins and ends with knowing your audience — who they are, where they are, and what they want and expect. A market segmentation matrix will help you understand them on a deeper level. This business tool divides your target market into subsets based on demographics, geography, needs, interests, psychographics, or behavioral characteristics. You can then use these insights and data to hit it out of the park, by building better product, sales, and marketing strategies. Our template lets you set up and populate a Market Segmentation Matrix with ease.
Target Audience Template
Works best for:
Marketing, Desk Research, Prioritization
Understanding your target audience is vital to business success. How can you market yourself effectively if you don’t know who you’re targeting? Using the Target Audience template, you can review valuable data about who your customers are and what they want from your product or service.
Product Market Fit Board
Works best for:
Product Management, Planning
The Product Market Fit Board template helps product teams assess and validate product-market fit. By capturing user feedback, analyzing market trends, and tracking key metrics, this template enables teams to evaluate product-market alignment objectively. With sections for defining target segments, identifying pain points, and prioritizing features, it guides teams through the process of optimizing product-market fit. This template serves as a tool for iteratively refining products to meet customer needs and drive market success.
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Sign up freeAbout the Market Analysis Templates Collection
Market analysis templates are essential tools for businesses looking to understand their market environment, identify opportunities, and make informed decisions. Our collection of market analysis templates is designed to streamline the process of gathering and analyzing market data. These templates cater to various needs, from competitive market analysis to market segmentation, ensuring that teams have the right tools to gain valuable insights.
Why you'll love our market analysis templates
Using Miro's market analysis templates offers many benefits that can significantly enhance your market research efforts:
Efficiency: Save time with pre-designed templates that guide you through the market analysis process, ensuring you cover all critical aspects.
Customization: Easily adapt templates to fit your specific needs, whether you're conducting a competitive market analysis or exploring market trends.
Collaboration: Work seamlessly with your team in real-time, regardless of location, to gather insights and make data-driven decisions.
Visualization: Transform complex data into easy-to-understand visuals, making it simpler to identify patterns and trends.
Consistency: Maintain a standardized approach to market analysis across your organization, ensuring all teams are aligned and using the same methodology.
How to use the market analysis templates in Miro
Select a template: Browse Miro's template library and choose a market analysis template that suits your needs, such as a competitive market analysis template or a market segmentation matrix.
Customize the template: Tailor the template to your specific requirements by adding or removing sections, adjusting the layout, and incorporating your branding elements.
Gather data: Collect relevant market data from various sources, including industry reports, competitor websites, and customer surveys. Input this data into the template.
Analyze the data: Use the template's built-in tools and AI features to analyze the data, identify key insights, and uncover trends and opportunities.
Collaborate with your team: Share the template with your team members and collaborate in real time to refine the analysis, discuss findings, and develop strategies.
Present your findings: Use the visual elements of the template to create a compelling presentation of your market analysis, making it easy to communicate your insights to stakeholders.
By leveraging Miro's market analysis templates, your team can efficiently gather and analyze market data, leading to more informed decisions and a competitive edge in your industry. These templates not only simplify the market analysis process but also foster collaboration and ensure consistency across your organization, helping your team thrive.