Customer Journey Map by Columbia Road
The aim of the customer journey is to help you break down the customer's activities from both a front-end and back-end perspective.
The front-end activities are clearly visible and customer-facing, whilst the back-end ones are activities invisible to the customer, yet important variables to be considered in any product or service.
The sustainability layers helps you stay aware of the environmental impact a business will generate, thinking about positives, negatives and ideas worth exploring.
This template was created by Columbia Road.
Get started with this template right now.
User Journey Mapping Workshop
Works best for:
Customer Journey Map
The User Journey Mapping workshop offers a 90 minute + workshop template that helps your team collaborate virtually and create comprehensive user journey maps.
Customer Journey Map Template
Works best for:
Ideation, Mapping, Product Management
A customer journey map (CJM) is a visual representation of your customer’s experience. It allows you to capture the path that a customer follows when they buy a product, sign up for a service, or otherwise interact with your site. Most maps include a specific persona, outlines their customer experience from beginning to end, and captures the potential emotional highs and lows of interacting with the product or service. Use this template to easily create customer journey maps for projects of all kinds.
Two-track Journey Map
Works best for:
Customer Journey Map
This is a journey map with a bit of a twist -- it presents the customer's journey alongside the institution's journey.
Storyboarding, Journey Mapping, and Alignment
Works best for:
Customer Journey Map
This template has three activities that are great for workshopping in virtual team environments.
Journey Map To Plot the Customer Experience
Works best for:
Customer Journey Map
A journey is a tool to map out the customer experience of (a part of) your product/service in a visual way.
User Journey Mapping by Luke Baker
Works best for:
Customer Journey Map
Your guide into journey maps.